Tanween, Ithra’s Season of Creativity is the largest creativity platform in the Kingdom of Saudi Arabia. It is designed to celebrate, explore and inspire the creative process. Since its inception, Tanween has connected change-making creatives and innovators with global subject matter
in an inspiration-fueled environment to nurture creative potential, share ideas and redefine what creativity means in a changing world. Every year Tanween has a different creative theme and concept.