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Ithra’s Idea Lab is where ideas come to life. It is home to a creative community dedicated to inspiring and activating innovation within the Kingdom, in addition to offering inspirational classes. The Idea Lab offers cognitive tools to build on projects in order to complete the design stages and production steps.
This is where you will create sustainable projects to add value, set challenges and develop beneficiary products within the market.
Join us at our monthly Idea Lab Societies gathering, a collaborative space for design professionals, practitioners and enthusiasts. Engage with peers from various disciplines for an evening of inspiration, brainstorming, and insightful discussions. We invite you to share your creative perspectives and explore new possibilities!
Tanween is the largest creativity platform in the Kingdom of Saudi Arabia. A celebration of risk-taking creatives and innovative thinkers making an impact in the world. Tanween is an annual event that brings a diverse array of perspectives and experiences together.
Creative Solutions is a yearly thematic innovation program that invites professionals in art, science, and technology in an open call to develop viable solutions using XR technologies such as augmented reality (AR), virtual reality (VR), mixed reality (MR), immersive audio, and haptics.
E-Material Library
Explore the Idea Lab’s Material Library, the first of its kind in the Kingdom of Saudi Arabia, which features a rich collection of materials from around the world, alongside materials from local and regional suppliers—highlighting the evolving presence of local heritage within the fields of design and creativity. The library also offers opportunities for direct communication with suppliers and for exploring collaboration and building future partnerships. Explore the collection at the Do Tank in Idea Lab, Level 4 in the Ithra Tower or through the Material Library webpage.
The Do Tank includes the Idea Lab’s Materials Library that features sustainable and unique materials from the Gulf and around the world. The library allows visitors to explore it in person at the Ithra building or through the online platform, and it is designed to serve as a source of inspiration and to create opportunities for those interested in design and creativity.
The Show Tank is where Idea Lab products and creative ideas are communicated, displayed, and showcased. This space is about demonstrating the creative process, inspiring new alternatives, and sharing inspiring stories. It also hosts a series of talks and workshops focusing on creativity, innovation, design, and the latest trends.
You can apply directly through this website. Idea Lab offers multiple programs including workshops, challenges, societies, and more.
Each course has different requirements in terms of age, professional level or workshop delivery language. Please read the course description page for more details.
We recommend you check the requirements of each program and level of experience required before applying.
Idea Lab offers programs both virtually and physically depending on the type of program. You can refer to the type of each program.
Courses are delivered in Arabic and/or in English. Please refer to the course description page for more information.
We recommend checking the spam folder in your email. You can also contact us at: info@ithra.com or call us at: 800-122-1224 during opening hours.
