Ithra Creativity Season 2021 is back under the theme

Crafting Creativity

30

Talks

10

Masterclasses

7

Workshops

4

Experience

FOUR CREATIVE TRACKS FOR ENRICHING WEEKENDS

With eyes set on the future, final-year students, recent graduates, or early careerists are invited to join us.

Risk-taking creatives and change-making innovators take you through the tools and technologies revolutionizing businesses.

Explore how the evolving role of design creates an impact on both business and culture across two days.

This one’s for the architects and designers of tomorrow. We’ll explore the tools needed for innovators.

The Tanween Tools workshops offer skills-development sessions designed to unlock an innovative new you as you discover smart new strategies for creative success.

Learn from the masters of innovation and creativity. Gain knowledge first-hand from creative leaders in intimate, engaging sessions.

Knowledge is the accumulation of experiences but while information is widely accessible today, seek the wisdom behind the method.

No Tanween would be complete without offerings in music, art, live performances, and interactive installations set to inspire creativity.

THIS IS TANWEEN

Like “Disruption”, “Play” and “The New Next” before it, this year’s theme “Tools” will explore an aspect of the creative process and tap into how cultural and creative industries continue to innovate and steer the future of the creative economy – highlighting the tools at their disposal.

From the first stone hammer to modern-day technology, tools enable our creativity to shape our world. From hand and head tools to digital and physical tools, and abstract and real toolsets, Tanween 2021 explores the role Tools have in our creative process and industries and crafting our creativity for the future.

Date: October 27, 2021 – November 13, 2021

“Work with whatever tools you may have at your command, and better tools will be found as you go along.” - George Herbert, poet.

Why Tanween?

Inspiration and innovation through creativity and collaboration.

Join us for Ithra’s unique Tanween 2021 moments. We will use drones that present interactive experiences between audiences and the drones; to create pictures and shapes in the sky through words written in light, and views and texts that can be moved around by controlling drones around Ithra. There will be more than 1,500 people and 300 drones, where we will produce the first light images created by humans and drones working together. Share the experience with us, and be part of our Tanween moment!

Get social, expand your circle and connect at Tanween. Meet with peers, mentors, and professionals to build your network of connections at our meet-up events. The future is creative, arm yourself with the tools to succeed and carve your path forward with our Tanween Creative Careers program.

No Tanween would be complete without offerings in music, art, live performances, and interactive installations set to inspire creativity. Ithra’s Great Hall will become the hub for Tanween in 2021. With its copper walls and star-lit ceiling, the space will provide an auditorium to host professionals devoted to giving back, six demonstration zones to recycle, 3D-print, materialize and visualize.

Meet the best and brightest up-and-coming talent in the creative industries at Tanween. From the innovators behind startups to the creatives behind tomorrow’s biggest ideas, join as a mentor to discover game-changers in the making and the engines growing the future’s ecosystem.

Testimonials

Chris Edwards

“This is about creating a cultural expansion. To connect with other people and benefit from collaborating together to spark a new level of creativity.”

Banan Al Yaquby

“If we elevate, create and nurture design thinkers, we are going to really move forward and evolve design in the region.”

Mark Mon-Williams

“Amazing! What a fantastic resource. Reflecting on what has happened in the past, but also looking to the future to understand how we can make the world a better place for the next generation.”

Tarek Atrissi

“Tanween, a manifestation of Ithra’s mission, is a platform connecting the young generation of creatives in Saudi.”

John Anderson

“The thing to get to the next thing.”

Anand Vengurlekar

“An incredible groundswell of creativity and excitement. There is a creativity here that has not been tapped. I think there is a huge opportunity to unleash it!”

Shouq Al-Marzook

“There are no limits to what our youth can do today. It is mind blowing!”