Storytelling: Develop creative content

Course Description:

This three-day course welcomes creative entrepreneurs in any art discipline (ages 18+), such as writers, dancers, video creators, podcasters, visual artists, animators, photographers, mixed media artists, and more. Through discussion and writing, participants who have or want to have a creative business will clarify and draft their value proposition, mission and vision statements, and their top goals for the year.

Objectives

• Discussing and outlining the basic elements needed to write a purposeful story that will be published on social media platforms, television, and cinema.
• Choosing an appropriate topic and criteria for a story.
• Developing the effective characters.
• Writing dialogue that is specific to each character in order to develop the scenario and share the story’s message in an efficient way.

Outcomes

• To obtain a template for writing an interesting and entertaining story that indirectly convey educational or marketing messages.
• To be able to use the template for any idea in order to create a strong integrated script and deliver the message to the target audience in a flexible and exciting way.