Product Design and Craft Challenge

The Craft Exchange

Traditional crafts are representative of human creativity from the past. They are also representative of certain community cultures. The craft reflects the materials, the techniques, and the objects associated with a community and place. So what will happen when crafts and craftsmen from two different traditions collaborate together? When a variety of crafts such as pottery, copper, stitching, and others, what if skills combine to develop a new craft?

This challenge seeks to find a different perspective on existing crafts from two different regions. Designers and artisans in the East and West of the Kingdom will work together to explore how their traditional crafts combine. With craftsmen from Jeddah Al-Balad and Al-Amiriya School in Al-Ahasa go through a bold experiment to explore the possibility for putting these traditions into one piece.

In partnership with:

• The Artisanal Creativity Center
• The Jameel House