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Directions to Ithra
Open until 12:00 am
In this display, we invite you to discover the various fragrances inspired by the cities of the Kingdom—from incense to flowers—and uncover the magic of each fragrance and its unique ways of blending. As fragrance has always been an integral part of our Eid rituals, participants will embark on a sensory experience to relate each scent to a story and to cherish memories.